We start with an episodic series called, “A Single Journey” where we travel to the world’s whiskey regions – Scotland, Ireland, Japan, Canada and Kentucky – to discover what makes each of their whiskeys unique, and how Clermont Steep American Single
Our host, none other than Freddie Noe, 8th generation Master Distiller at Jim Beam Distillery.
Each episode will focus on the whiskey produced in that specific region, comparing and contrasting it with Clermont Steep American Single Malt Whiskey.
Content gathered from the organic conversations will be used throughout social.
Sound bites and imagery placed in out of home executions throughout the U.S.
Travelers returning from any of the 5 whiskey regions will get to enjoy a singular tasting experience, and one final taste as they arrive in America.
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